Here are answers to some commonly asked questions about Convizit.
No. Convizit’s tracking code does not have any perceivable impact on your website’s performance, user experience or SEO rankings.
The code runs asynchronously and does not affect page load times in any way. At 60KB, the code snippet is smaller than a typical image you’ll find on a website. Because Convizit utilizes Amazon Web Services’ Content Distribution Network (CDN), the code is delivered immediately anywhere on the planet.
Events recorded by Convizit’s code generate imperceptible background (non-blocking) network payloads, averaging only 2KB in size (including rich event properties).
Convizit provides you with a data stream of every action that every user performs on your website – including every click on every element within every webpage – along with fully named and already-structured event properties for each event. With absolutely no effort on your part. Learn more here.
Absolutely none! While analysts typically spend a huge amount of their time preparing data for analysis (including cleansing it, standardizing it, naming it and structuring it), Convizit’s data arrives already fully named, property-tagged and structured – and ready for immediate report generation, insight generation or marketing activation!
Convizit can continuously deliver a complete, ongoing data stream directly to your analytics, CDP, marketing or data warehouse platform. We can quickly integrate with any open platform that you wish.
Convizit supports ongoing data delivery directly to many systems (see the list here), and additional integrations can be provided upon request.
Convizit deletes all captured and delivered data within 30 days (retaining the data for this period of time allows Convizit’s machine learning algorithms to improve their understanding of the website).
Convizit is dedicated to ensuring compliance with all applicable company policies and regulatory requirements as regards capturing private customer data. To ensure that no personally identifiable information (PII) or other regulated data is collected, Convizit combines automatic exclusion of certain types of website content with a manual mechanism that allows site owners to exclude portions of their website from being captured by Convizit. More detail about these mechanisms is here. Because of the great importance of data privacy in today’s world, Convizit is continuing to refine and develop its technology to help its customers avoid capturing, transmitting or storing any sensitive or regulated data.
Yes! Unlike other auto-capture solutions, which rely on identical coding of similar elements (their “CSS selectors”), Convizit groups functionally identical elements, by intelligently analyzing element and context similarity. The result is consistent, complete and reliable event data, even when minor differences in coding or page structure would trip up less advanced solutions.
Convizit ensures the continuity of element tracking over time, even when minor visual/code changes are made to elements – as is typical, for example, during A/B testing. By intelligently analyzing element and context similarity, Convizit’s tracking of particular elements doesn’t become obsolete and funnels don’t break. Tracking continuity is one of the big problems with previous attempts to automatically capture user events on websites. Because other auto-capture tools rely on hard-coded element identifiers (such as “CSS selectors”), they are unable to continue to track on-page elements when minor changes are made to existing elements (e.g., changing its class, ID or text) or the webpage in which they exist (e.g., other elements are removed or relocated, changing the DOM structure of the page).
Not at all! Read our blog post on this topic for a complete answer.